Abstract

How does a government convince a mass of people who no longer accept its sovereignty to die for it? This was the seemingly insurmountable challenge facing the British colonial government in India by the time of the Second World War. Using primary archival materials, this article presents British Second World War propaganda strategies in India as symptoms of a ‘torn performative dispensation’ – a political crisis in which the twin projects of the incitement of mass affect and the articulation of a discourse of sovereignty can no longer be successfully reconciled. This article also explores the dynamic of ‘interdependent conflict’ that characterized the relation between British colonial and Indian nationalist publicity.

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