Abstract
Drawing on literature from three main perspectives on service, design and innovation - Perspectives on Service Innovation (Service Innovation and New Service Development studies), Perspectives on Service (Service Science and Service Research frameworks on services), and Perspectives on Design (Design Anthropology) - this paper presents a theoretical framework, to systematically study, position and interpret Service Design practices and outcomes. The research is the first-phase of an on-going 6-months Art and Humanities Research Council (AHRC) funded scoping study into the contribution of Design for Service Innovation and Development. Proceedings from the The 19th Design Management Institute (DMI): Academic Design Management Conference, 2014
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