A tale of two communities: B-race-ing disaster responses in the media following the Canterbury and Kaikōura earthquakes

Abstract

New Zealand media reports have shaped public discourses on the role of community stakeholders in responding to the devastation caused by the 2010–2011 Canterbury earthquakes and the Kaikōura Earthquake in 2016. Anecdotal evidence has also suggested that Māori disaster management responses to both contexts received differing levels of media attention and thus inconsistent recognition within the public domain. Iwi (Māori tribes) have historically enacted kaitiakitanga (cultural guardianship) for their respective regions. Contemporary iwi remain obligated to ensure the wellbeing of local Māori as well as the broader community and environment during adversity, and act accordingly. Media stories pertaining to Māori responders' actions in the aftermath of 2016 Kaikōura earthquakes, have highlighted the effectiveness of such community-led responses as well as the importance of maintaining a unified and well integrated approach to recovery management. In contrast, very few media reports provide comment on the Māori earthquake recovery response to the 2010–2011 Christchurch earthquakes. In this article, the ways in which Māori responses were represented by the media following both natural hazard events, are examined. Media conceptualisations of Māori disaster management leadership are explored through drawing on content and thematic analyses while constructions of Māori cultural identity are considered in the context of disaster management practices. Tensions pertaining to public recognition and legitimatisation of Māori response capabilities are also documented and will inform refinement of media approaches to disaster communication as well as national emergency management policy and protocols.