A Systematic Review of Green Business, Business Ethics, and Corporate Social Responsibility: Bridging Concepts for Sustainable Business Success

Abstract

Recently many organization priorities have shifted from increased efficiency and profit maximization to long-term business success. The concepts of green business, business ethics, and corporate social responsibility which were discussed in this article have shared common bridging concepts to bring sustainable business. But the writers were lacking in addressing these common bridging concepts even if more articles were done separately. The main purpose of this study was systematically reviewing the published articles to examine the bridging concepts of green business, business ethics, and corporate social responsibility to the sustainable business success. The review process was conducted with the published articles which were extracted from database of Google scholar, directory of science, Springer, JSTOR, and DOAJ for the period of 2010 to 2021. Totally 46 published articles analyzed and categorized in to eight concepts. The result show that the five bridging concepts: Social responsibility, ethical business consideration, sustainable development, organizational performance, and environmentally friendly or green practice are all negatively impacted by a company’s failure to consider sustainability issues. Firms can achieve long term business success if they can incorporate these five bridging concepts in their sustainable business strategy. Finally the writers conclude the study by forwarding future line research.