Abstract

In the contemporary information age, the social networking sites (SNS) have been proved to be very popular where a significant number of total global populations are habituated in using the social networking platforms for interaction and collaboration purpose. The on-line social networking platforms have evolved to be the on-line collaboration platform in social, professional and personal settings that helpe people to be in touch for socializing or for professional interactivity purpose. The social networking interaction has become an integral part of human life and being used in diversified fields with dynamic reasons. As social networking platforms are becoming an integrated part of human life, the impact of those platforms subsequently has become part of interest on which significant level of research and studies have been carried out. This paper enlists the surveys, studies and research on the impact of social networking sites from a critical evaluation viewpoint.

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