Abstract

Kashmir, land of natural resources, Mosques, Shrines, Temples, and Gurudawaras, is popularly known as paradise on earth. The Baramulla district of North Kashmir is one of the places in J&K, which has enormous tourism potential to attract local, national and international tourists throughout year. The Baramulla district provides all types of tourism products, which a tourist is looking for; the only condition is that we have to untap and bring those places on the tourism map. We know, Tourism is one of the important service sector industry and significant contributor to the economy of J&K. It consists of Heritage tourism, religious tourism, mountain tourism, adventure tourism, rafting and skiing. The development of this area and bringing new places in tourist map will increase tourist arrivals and increase business opportunities for the local population of area. This present study will explore the tourism potential of Baramulla district besides the economic benefits, employ ability and poverty eradication. The paper will also propose recommendations and suggestions for the improvement and utilization of these tourist destinations of District Baramulla, Kashmir.

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