Abstract
Purpose: The purpose of this study is to investigate the success factors that could improve the product innovation in a firm.Design/Methodology/Approach: This paper posits a model of the relationship between process improvement factors and total quality management (TQM) culture towards product innovation.Findings: TQM culture and process improvement factor positively impact towards product innovation in a firm.Research Limitations/Implications: The paper focuses on the level of product innovation development without taking into consideration the time since adoption.Practical Implications: The ability to design quality into products leads to higher levels of strategic production innovation.Originality/Value: The paper explores the relationship between the factors of TQM culture management and process improvement with product innovation. Further work is needed to test whether TQM and process improvement will effect on product innovation is different for radical and incremental products, and for other innovation outcomes.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
