Abstract

At the present stage, the regional image has become one of the factors affecting the regional economic and social development, so with the help of the construction of regional image propaganda, it is helpful to eliminate the short board of unbalanced regional economic development in China, promote the development of modern countries, and realize the great Chinese Dream at an early date. Inner Mongolia, as the first ethnic minority autonomous region established in China, because of its geographical location belongs to the remote area of the northwest, the infrastructure construction is not perfect and other factors, it creates an impression of the overall backward development. This brings great constraints to the overall economic construction of Inner Mongolia. Therefore, with the help of the documentary content of minority areas, the construction of Inner Mongolia regional image and the promotion of external publicity, so as to build a new positive regional image become the focus of this paper, in order to provide reference for the regional economic construction and development of minority areas in China.

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