Abstract
The purpose of this study is to examine postmodern feminism and how it affects makeup through fashion magazine. For this, among the postmodern feminist makeup photos for the past 8 years from F/W 2008-9 to F/W 2015 fashion collections, a total of 12 works from INBEAUTY were analyzed. Consequently, makeup under the influence of postmodern feminism has displayed the features of bisexuality and deconstructivism. Covering a face using snow-white makeup or hiding a masculine or feminine image by applying a new image to the face has become the mainstream. For eyebrows, various styles such as lines, curves, zigzags and none at all were freely expressed. For eye-lining as well, diverse lines including semicircular lines and dark, bold black lines were applied. For lips, a wide variety of shapes such as a heart, excessive outcurves and atypical forms were expressed. In terms of color, white and black were used to obscure sexual determination. For texture, non-glossy and dull styles were adopted for the skin and lips.
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