A Study on the Factors that Will Influence Logistics Effectiveness in Multinational Logistics Industry

Abstract

Purpose - The purpose of this study is to identify the most factors that could be influence logistics effectiveness in multinational logistics industry and the relationship of sustainability strategy, greening transport operations and greening transport procurement towards logistics effectiveness in Malaysia.Design - The paper is based on empirical data via survey sent to logistics people which are involve in Malaysian logistics industry. The results were analyzed using SPSS as to validate the anticipated relationships between the designed constructs.Findings - Within this research, the author had tries to validate the existence relationships between sustainability strategy, greening transport operations, and greening transport procurement.Research limitations - The paper investigate the possible factors that will help in increasing logistics effectiveness among the logistics companies in Malaysia and their performance with multinational countries. The effectiveness in logistics industry will help to increase economic scale in Malaysia.Practical implications - It is shown that companies that run their activities with the effectiveness strategy in develop green logistics. Green logistics can give benefit to many parties such as the consumers, suppliers and also the nature. With the practice of having sustainability strategy, greening transport operations, and greening transport procurement can help the industry applied the green strategy in effective ways.Originality value - The paper is among the first attempts that focus in green logistics effectiveness in multinational logistics industry in Malaysia. The sample size use in this research in different from other research where it is using the people that exactly in the industry.