Abstract

Korea's trade development is accompanied by the government's policy to foster industries. Entering the ranks of advanced countries, Korea should seek directions for the development of technology-intensive and high-value-added industries such as medical devices and entry into overseas markets. In particular, the radiation medical device industry for the purpose of prevention and treatment due to the increase in cancer patients and aging population is expected to continue to grow. Therefore, this study set up five research questions to revitalize the export of radiation medical devices and conducted in-depth interviews with manufacturers. As a result of the interview analysis, the subjects are having difficulty preparing for exports due to the lack of time, cost, information, and manpower. In order to solve this problem, first, it is necessary to reorganize the trade consulting system and trade practical education, such as opening a Micro Degrees course for radiation medical devices and establishing Running Mate trade consulting. Second, it is necessary to attempt platform-oriented online trade marketing with different proportions of off-line trade marketing methods. Third, it is necessary to improve the linked government support system and conditional trade finance system.

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