A Study on the Diversified and Integrated Business Model of Meta Theatre Script-killing Offline Shops

Abstract

With the development of the times, young people are facing increasing pressure in their lives. The pressure they face is mainly composed of academic, financial, work and emotional pressure. According to the American psychologist Abraham Maslow in 1943 in his Theory of human motivation, an article for the first time put forward the theory of the hierarchy of needs: human needs can be divided into five from low to high, respectively, physiological needs, safety needs, social needs, respect needs and self-actualization needs. Therefore, the emergence of script killing today not only represents young peoples need for socializing, releasing pressure and wanting to be entertained, but also represents the importance of socializing in society. This paper mainly discusses the current situation and problems in the operation and management of meta theatre script killing offline shops, analyses by adopting the SWOT method, and the data obtained from reviewing the literature. This paper finds that, in order to operate a good script-killing offline shops, meta theatre shop owners need to understand the complex and changing environment, identify the problems in their own development, and take precautions against possible problems that they can stand out from the many script-killing shops, thus achieve the profitable operations of meta theatre script-killing offline shops.