Abstract

India is the second largest producer of vegetables next to China in the world accounting for about 12 per cent of world production. Vegetables play a vital role in the maintenance of human health and make the diet nutritive and balanced. The study was conducted in Begunia, Bolagarh and Khordha blocks of Khordha district, Odisha. Both purposive and random sampling procedure was followed for selection of the district, blocks, gram panchayats, villages and the respondents. The total sample size of the study was 120. The response was obtained from each individual respondent in a structured interview schedule which was pretested with 10 per cent samples other than the respondents of the study. The information from the respondents was collected by the researcher during the period of 3rd March to 15th May 2017. Thus the data collected were tabulated and subjected to empirical measurement and analysis. Krishi Vigyan Kendra (KVK) is a noble concept developed by Indian Council of Agriculture Research (ICAR) which rests upon a solid base of transfer of technology (ToT) from the laboratory to farmer's field. With regards to the knowledge level of vegetable growers, 77.50 per cent belonged to medium knowledge level category. They had more knowledge in soil and land preparation with the highest mean score of 2.93. All of 13 socioeconomic variables were a positive and significant relationship with the level of knowledge obtained from correlation study.

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