Abstract
Abstract: The purpose of this research is to understand the influence of virtual shopping on youngsters of Saveetha College of Architecture and Design in the meta universe based on collected and analyzed data. This research on youngsters is to communicate the findings to a wider audience. First, the research describes the metaverse as an immersive virtual world that facilitates the use of virtual reality (VR) and augmented reality (AR) headsets. Next, it aims to understand the difference between online shopping and store shopping regarding the satisfaction of youngsters and their preferences, adding to cope with retail shops. It also points out the importance of best customer service in virtual shopping. Youngsters of the present generation Z (Zoomers) and Millennials engage themselves in the virtual world for video games, entertainments (Animation and films) and shopping experiences. Youngsters are exposed to wide range of products in the virtual shops and can buy things they want at reasonable prices.
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