Abstract
High electricity cost generated from the residents dispersion and the market failure resulted from the natural monopoly of the electricity supply industry make the traditional pricing theory which is based on the cost, market and competition suffer challenge in the decision of residential electricity price (REP). The paper analyzes the main factors influencing residential electricity price policy (REPP) to assist the relevant government decisions from perspectives of the residential affordability, the average electricity sales price, alternative energy and other policies. Furthermore, the conduction path of the factors influencing and deciding REPP is analyzed and a cause-effect diagram is produced with system dynamics software.
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