A Study on Customer Satisfaction in E-Shopping with Reference to Coimbatore City

Abstract

Online shopping in the process whereby consumers directly buy goods, services etc., from a seller interactively in real-time without an intermediary service over the internet. Online shopping is the process of buying goods and services from merchants who sell on the Internet. Since the emergence of the World Wide Web, merchants have sought to sell their products to people who surf the internet. Shoppers can visit web stores from the comfort of their homes and shop as they sit in front of the computer. Consumers buy a variety of items from online stores.