Abstract

This study investigates the consumer perception of two-wheeler electric vehicles (EVs) in the context of the burgeoning urban landscape of Hyderabad. As the global push for sustainable transportation gains momentum, understanding the factors influencing consumers' attitudes and preferences towards electric two-wheelers becomes imperative. Employing a mixed-methods research design, including surveys and interviews, this study explores the awareness, preferences, and perceived barriers that shape consumer perceptions of electric two-wheelers in the Hyderabad market.

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