Abstract

This study presents a model of firm performance for Corporate Entrepreneurship (CE) Entry-Growth– Exit strategies categorized by focus of entrepreneurship, CE domain, and CE form. Over a longitudinal sample, this paper examines U.S. computer firm’s CE strategies and firm performance during two technological disruptions namely the introduction of personal computers and subsequently the internet. This paper shows that computer companies had superior performance by implementing CE strategies of sustained regeneration and organizational rejuvenation during growth. In addition, best performing companies survived the internet technological disruption by implementing the CE strategy of domain redefinition. This study concludes with recommendations for future research.

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