Abstract

The purpose of this study to analyze the college students to participate in large-scale sporting events volunteers' satisfaction, value, and to participate again. Students targeted investigation department has been involved in major sporting events volunteer service, convenience sampling survey received 577 valid questionnaires. The information obtained by the statistical analysis, the study found: 1 in satisfaction, the partners get along with volunteers Harmony is the highest. Students volunteering to participate in the job satisfaction and perceived value have predicted willingness to re-participate. According to the above results, the study not only the future want to handle the planning of large-scale sporting events volunteer service specific recommendations and also proposed direction for future research. 

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