Abstract
Social media can be used to support learning activities in non-formal education. The utilization of social media by students can be seen as a strategy to improve the students’ engagement in e-Learning. It is an important goal for the e-Learning of non-formal education. This study aims to propose a strategy using social media to increase students engagement in E-Learning for the Equivalency Education Program (SosMed E-LEEP strategy). This strategy has several key components. These components are students, social media, E-LEEP, and Students Engagement. SosMed E-LEEP Strategy consists of sharing activities, getting information, discussing, and interacting with students and Tutor, and for learning purpose. Each of these strategic activities is expected to improve students engagement, namely: access to learning materials, forum discussion activities, and assignment uploading.
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