Abstract
The industry structure of the dynamic residential broadband market is examined in order to gain strategic insights into how Internet service provider can maintain competitive advantages. The broadband service value chain is analyzed through evaluating the competition within the encompassing sectors. It is concluded that owning the optical last mile network is strategically important because of its monopolistic nature and the technical scalability to meet future bandwidth demand. We will also discuss new business opportunities due to the various industry trends that will lead to the emergence of residential broadband killer applications such as online interactive games. It is argued that when residential broadband applications become more useful and popular that consumers are willing to pay for them to support a subscription-based business model, the last mile operator will seize substantial market power in the broadband service value chain.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
