A SEMIOTIC ANALYSIS OF VISUAL ELEMENTS ON SLIDE PRESENTATIONS USED IN COLLEGE ENGLISH CLASS

Abstract

The purpose of this study is to establish that visual elements found in slide presentation used in College English Class convey mean-ing by its interpretation through semiotic analysis. Using the semiotic analysis, fifty-one (51) visual elements were identified and underwent in-depth analysis and interpretation. The study’s findings revealed that the visual elements carry meaning and can be interpreted in various ways. The study obtained significant information that helped derive the semiotic features of the visual ele-ments based on their signifier, signified, denotative meaning, connotative meaning, and myth. Moreover, the signifier interpretation of the visual images provided information on how each visual element were classified into- icon, symbol, and index. It was also dis-cussed in the study the detailed description of the signified meanings of each visual element. Additionally, the relevance to the social context of the college English class were examined intensively by analyzing its denotations, connotations, and myths. Indeed, visual elements carry meaning; thus, there is a need for close monitoring and evaluation of the visual elements used in slide presentations as it could affect the learning of the students. Ultimately, the study suggests that the incorporation of visual elements in instructional materials should be carefully considered because this may affect how students learn and perceive the subject matter and discussion in class. KEYWORDS: Semiotic Analysis, visual elements, slide presentations, signifier, signified, denotation, connotation, myth, Davao de Oro