Abstract

The purpose of the present study was to identify the effective elements on strategic thinking in the MAPNA Group Corporation whilst its' method of conduction is a mixed one. Once interviews were completed, 44 raw datasets were identified which were transformed into 28 mutual codes that were further categorized in 6 concepts that felt under two categories; ultimately a theory was made. Among the several elements that have been found effective on strategic thinking it can be referred to organizational structure, reward system, organizational culture, organizational agility, organizational outlook, organizational creativity and innovation. In the qualitative part, the population of the present study includes the entire experts and elites of the MAPNA Group Corporation and the identified elements have been subjected to numerical analyses in form of hypotheses. In addition in the quantitative part, the population of the study includes the entire employees of the MAPNA Group Corporation among whom 154 individuals have been selected as the samples of the study. results of the study have shown that the identified elements are not of equal importance and in terms of priority these elements respectively include organizational structure, organizational agility, organizational outlook, organizational creativity and innovationو reward system, organizational culture.

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