Abstract
The uses of herbal ingredients in cosmetic industry increases day by day since these products improves natural beauty and also gives anti-aging effect. The presence of chemicals such as essential oils, alkaloids, proteins, flavonoids, vitamins and minerals, etc., contributed towards the cosmeceutical properties of herbal cosmetics. Ayurveda described uses of cosmetic for retaining health of skin, hair and tooth, etc. The Ayurveda cosmeceutical provides Vayasthapana, Varnya, Sandhaniya, Tvachya, Shothahara and Tvachagnivardhani effects thus helps to retain beauty and resist symptoms of early aging. Natural products such as Amla, Gotukola, Neem, Henna, Bael, Brahmi, Haritaki, Shikakai, Bhringaraj and Reetha, etc. mainly used for the beautification purpose. Some Ayurveda formulations or topical preparations and oils also recommended for improving health of skin and hair. Ayurveda cosmeceuticals offers advantages of availability, safety and free from unwanted chemical reactions. Present article summarizes the key aspects related to the natural cosmeceuticals and their mode of action.
 Keywords: Ayurveda, Beauty, Cosmeceuticals, Vayasthapana, Tvachya
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