Abstract

In China, with the rapid development of Internet technology and social media, media technology has given Internet users more discourse power, which not only provides a platform for rumors to breed, but also becomes an amplifier for rumors to spread rapidly. At the same time, with the changing pattern of social media information dissemination, rumors are also spreading with new trends and producing many negative effects. This paper reviews rumor propagation on social media in China, firstly, introducing the current situation of rumor research in social media; secondly, introducing the characteristics, causes and effects of rumor propagation in social media; finally, summarizing and outlook on strategies and problems of rumor management in social media.

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