A REVIEW OF THE AGRO-PRODUCTS MARKET AND MARKETING SYSTEM

Abstract

Nepal is not much exposed to pesticides and chemical fertilizers due to which Nepalese still follow organic and subsistence farming, which further creates an opportunity for exposure of Nepalese agricultural product in the international market as an organic product. But there is difficulty for farmers to get connected with the market directly due to the lack of proper transport, less quantity of product and market information. In agro commodities, different channels of marketing are found to be practiced in the Nepalese market through which commodities are passed from producers to the hands of consumers. But nowadays producers are more concerned with forming their own cooperative collection center which helps to create a reliable market for large commodities that are produced by different producers involved in the same cooperative group. Here we synthesized published research articles, finding and reports on the marketing system of agricultural products in Nepal, its marketing channel, actors involved in it, how marketing information system works, problems with marketing agricultural products, and ways to minimize them.