Abstract
In this paper, we review competitive location models. Retail facilities operate in a competitive environment with an objective of profit and market share maximization. These facilities are different from each other in their overall attractiveness to consumers. The basic problem is the optimal location of one or more new facilities in a market where competition already exists or will exist in the future. Extensions to the models include an analysis of the optimal allocation of a budget among new facilities and their best locations, modeling location under conditions of uncertainty and future competition, incorporating the concept of a threshold in competitive location, modeling lost demand, and minimizing cannibalization.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
