Abstract

Based on the literature research and web investigation, taking the websites of secondary schools in Leeds UK as a sampling frame, the contents, column settings and layout styles of these websites are examined and some of their characteristics are summarized and analyzed. A case study on the website of Ellerton Farm School is also offered to introduce further information. The research result shows that British school websites are becoming an important school image and information window, providing rich and practical information. With good service and pragmatic awareness, the target of these websites highlights students and their parents. The websites are designed in a simple yet characteristic way with clear navigation and are easy to use. The web technologies are relatively new or more standardized, and site contents updated timely. Chinese school websites can learn from it in several ways.

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