Abstract

In order to adapt to the changes of macro-economic situation home and abroad, China needs to take the path of new-type urbanization. New-type urbanization should be consumer-driven. As a forerunner industry of the basic industries of the national economy, commercial circulation plays an important role in promoting labor transfer and city-industry integration. Since the reform and opening-up, circulation has played a key role in the marketization, industrialization, and urbanization of Zhejiang Province, and has become the biggest advantage of Zhejiang, a province that takes a lead in developing market and circulation. This paper takes Zhejiang Province as an example, analyzes the problems existing in the development of commercial circulation, and comes up with countermeasures.

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