Abstract

Abstract In the process of oil painting creation, creators present their ideology to the audience through diversified ways of expression so as to produce spiritual resonance with the audience. In this paper, the consistency of social and artistic values of color in oil painting art is studied from three aspects: color attributes, visual rhythm, and color psychological effects. Combined with the HSV color model, the relationship between hue, saturation, and brightness values, which in turn describes color harmony and aesthetics, is used to assess the artistic and social value of oil painting art. Finally, by taking oil paintings of the Literary Review Period style and Classical style as samples, the social and artistic value consistency of oil paintings can be analyzed through color. The results of the study show that when the value of the color attributes of Rembrandt’s oil paintings in the Literary Review Period reaches 240, the saturation value rises sharply, and the hue value likewise falls sharply, forming a strong color focus, making the paintings more toned down and fresh, and alluding to the spirit of resistance that the creator wants to express. The social attributes of purity and solemnity are created when color characteristics are purified, and saturation is smoothed in classical-style oil paintings.

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