Abstract
ABSTRACT The present study attempts to assess how far tourism development in a host region results in both positive as well as negative impacts. A series of paired t-tests are carried out between the expectation of the host community on tourism impacts and their experience with the same, which reveal that the host community expectation is remaining unfulfilled on all eight positive impacts. Results of t-tests pertaining to eight negative impacts further indicate that the experience of the host community with two negative impacts is significantly poor compared to their expectations. Subsequently with a view to addressing these unfulfilled positive impacts and significant negative impacts, a number of strategies are formulated by eliciting opinions from tourism professionals employing the concept of Quality Function Deployment (QFD). Pair-wise relationships among the strategies are investigated to find out whether the strategies support each other or are in conflict with each other. Finally the strategies are prioritized and evaluated, which provides valuable insights to the tourism planners for effectively addressing tourism impacts in the host region.
Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
