Abstract
Heritage tourism bases its definition on searching for different, authentic, and somewhat unexplored places. Recent literature speaks of the growth of new forms of tourism based on the tradition that seeks to surprise visitors with popular culture, traditional activities, or actions that bring traditional culture closer to tourists. However, the reality is that the influx of tourists to small mountain villages is marked by the most “monumental” historical and architectural values, leaving aside some other minor attributes. This article uses the historical centres of rural villages to place inhabitants’ knowledge at the centre of tourism initiatives. The aim of the study was to develop cohesive and inclusive tourism activities in historic centres by analysing the built environment’s attributes and values. A participatory methodology marks the cultural change to enhance collaboration through transparent and ethical foundations and respect these places’ distinctive character. The study of values helped to conduct an in-depth analysis of local realities to document and map historical centres’ tangible attributes through crafts, traditional culture, and local heritage forms.
Highlights
Heritage tourism concerns the motivation to experience various items, representing past and present periods, at a tourist destination [1]
Visitors could walk through the historic centre of villages and, after enjoying a traditional meal, stroll by the surrounding landscape with a local guide (Figure 5)
Approach championed on the Historic Urban Landscape (HUL) recommendation [54] is to provide a set of tools for an integrated values-based analysis for the management of cultural heritage
Summary
Heritage tourism concerns the motivation to experience various items, representing past and present periods, at a tourist destination [1]. Recent studies have used heritage tourism as a vector for different experiences [2,3,4,5,6]. Explain, the use of cultural heritage, due to its vulnerability, can be controversial when it is monetised for the benefit of tourism. In this regard, Park et al [1] discuss how authenticity affects intrinsic authenticity and tourist satisfaction. Today, heritagetourism-based activities may represent one of the alternatives to mass tourism or leisure activities linked to coastal areas [9]
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