Abstract
Urban regeneration projects have become a key focus of attention in cities globally. The case study of Geelong City, Australia, illustrates the challenges of maintaining the viability and relevance of the city while shifting from its historical industrial character. The Vision II urban regeneration project aimed to revive Geelong city centre. The project adopted the process of crowd sourcing where both individual and organisation sectors collaborated aiming to achieve a better quality of life. The project consisted of several crucial elements including partnership working, project governance, participatory workshops, scenario creation, community engagement and a transparent flow of this information to the community at large. This paper aims to expose the process used for this project as a valuable contribution to future urban regeneration development activity. The process involved different types of citizen’s involvement aiming to create a powerful partnership between the different stakeholders. The conclusion identifies the main strengths in the process that can be later implemented in other urban regeneration projects.
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