Abstract
Trade cards and other trade resources in the John Johnson Collection form the theme of the forthcoming Bodleian exhibition (October 1st to Christmas 2001). In parallel with this, the trade cards have been catalogued and digitised. After a brief introduction to the John Johnson Collection and existing finding aids, this article discusses the usefulness of trade cards as a resource and the multiple access points provided by detailed cataloguing, which enable us to establish new correlations between trades.
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