Abstract

This article explores the visual representation and function of the folkloric Scandinavian nix in the manga series Oblivion High (2012–2014) published by the manga studio Ms Mandu. The aim of the research is to investigate how a well-known folkloric image develops and to consider the nix’s portrayal of masculinity. The article is a critical cultural study based on feminist and queer perspectives on visual culture and folklore studies. The article concludes that the nix in Oblivion High must update his desirability through spectacular clothing and change of musical instrument to meet the contemporary Western heteronormative masculinity ideals. His weakness to the metal iron ties into the nix’s association to fairies and the construction of the nix’s underwater realm is connected to Norse mythology with the appearance of Aino from the Finish national epos Kalevala, Nornorna and hints of the Norse god Odin. Furthermore, the androgynous art style of shōjo manga (a sub-genre aimed at female teenage readers) creates a heterosexual female gaze pattern, while the imagery of a bishōnen (beautiful boy) connects the character Nix to the literary trope of the ‘pretty boy,’ leaving hegemonic masculinity unchallenged.

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