Abstract
Music has a personal interest in its individual. It can deliver happiness for those who listen to it. On the other hand, the music should correlate with its pictures through the video clip, such as color, sound, gesture, etc. This article attempts to investigate and explore the interpersonal meaning of the LATHI Song. This study was conducted qualitatively using a descriptive-analytical study to check how different semiotic and modes such as music, sound, speech, color, action, and facial expression work together to build the interpersonal meaning. LATHI song is successful in attracting audiences' attention around the world. The song's lyrics are mainly in English, except for the bridge sung in Javanese. Not only that, but the bridge also employs pelog, a Javanese seven-note scale used in gamelan arrangements. In addition, its instruments played has a unique characteristic and easy listening.
Highlights
According to Fairclough (1992), "Discourse constitutes the social...Discourse is shaped by power relations, and invested with ideologies”
All discourses are multimodal, that is, language in use, whether this is the form of spoken language or text, is always and inevitably constructed across multiple modes of communication, including speech and gesture not just in spoken language but through such “contextual” phenomena as the use of the physical spaces in which we carry out our discursive actions or the design, paper, and typography of the documents within which our texts presented. (Levine and Scollon, 2004)
Multimodal discourse analysis examines how a text uses images, film, video, image, and sound in conjunction with words to convey meaning and how semiotic tools such as color, framing, focus and positioning elements contribute to the making of meaning in the text
Summary
According to Fairclough (1992), "Discourse constitutes the social...Discourse is shaped by power relations, and invested with ideologies”. Movies, political speeches, news elements, fashions, music, and all ways that interact with human beings are part of the discourse. Multimodal discourse analysis examines how a text uses images, film, video, image, and sound in conjunction with words to convey meaning and how semiotic tools such as color, framing, focus and positioning elements contribute to the making of meaning in the text. Everyday communication involves words and gestures, images, videos, sounds, and music. A song is a musical composition intended to be performed by the human voice. It can be consumed for all ages as well. When we listen to music that we like, a chemical called dopamine is sometimes released in the brain, making us feel good, cozy and calming us down. Jazz, Pop rock, Hip-hop are an example of music genres
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