A Multi-Case Study of Business Innovation Models for Manufacturing Capacity Sharing Platforms, Based on a Resource Orchestration Perspective

Abstract

The sharing economy and the manufacturing industry are integrating and promoting the transformation of the manufacturing industry. However, scholars have not yet conducted many studies about this area. This paper selects four typical cases of platform-based business innovation as research objects to reveal the mechanism of digital technology, resource orchestration and platform-based business model innovation. The study found that the four types of capacity-sharing business model innovations were achieved by manufacturing enterprises using digital technology and adopting specific resource orchestration to promote the transformation and upgrading of the manufacturing industry. The perspective of digital technology empowerment and resource orchestration can provide insights to achieve a match between digital technology, resource orchestration strategies and business model innovation, and to provide insights to engineering managers in manufacturing companies.