A mobile checkout application for groceries

Abstract

Consumers may now acquire whatever they want online through several websites and mobile applications and have it delivered to their door. However, many customers who still believe that grocery shopping is a personal and sensory experience prefer to shop in stores. One of the most serious issues is with the checkout process, which is an important aspect of consumer satisfaction. Online grocery shopping is still viewed as a supplement to in-store shopping rather than a replacement. This implies that consumers do not rely on the internet to accomplish their grocery shopping and still go to physical stores to do it. Checkout is regarded as one of the biggest issues in the traditional grocery shopping process. This project aims to develop a mobile e-checkout application (i.e. Grab-and-Go) that will help in solving the problems arising in the checkout process of the traditional checkout methods, will overcome the insufficiencies in the current applications available in the market and will introduce the mobile checkout. The application also provides other features such as E-wallet, Click and collect, organized shopping list and other features which will engage in making the shopping experience more satisfactory and efficient. To critically apprise and build the theoretical background, SLR and CA methods were utilized. An SDLC method was embraced for the exploration and development of the grocery mobile based e-checkout application. The phases of SDLC required the design of 3 data collection questionnaires (i.e. User requirements, System functional requirements, and evaluating the mobile application usability based on Nielsen heuristics). The empirical findings of the research work identified the pitfalls of traditional grocery checkout applications and suggested the user requirements, system requirements, and 8 usability criterions of the Grab-and-Go application revealing a 98.9% of acceptance level of success.