Abstract
The present article aims to address the consequences of the Cultural Industry in the aesthetic productions and in the way of understanding the world of the individuals, based on the considerations of Theodor Adorno and Max Horkheimer presented in the work Dialectic of Clarification (1944). Starting from the concept of Cultural Industry, the authors treat aspects related to human life, in view of enlightenment instruments such as cinema, music, etc. showing how the obscuration of authenticity in these areas in favor of capital occurs. Based on this, it will be tried to expose, firstly, the consequences of the reified world in the art, listing like this occurs from the instauration of the Instrumental Reason. Subsequently, it will be discussed how commercial products lead to the annulment of the instruments of reflection and the loss of subjectivity of individuals, culminating in the construction of a society formed in an alienated and standardized way, with the objective of overcoming a social bias of the interference of this system in the conception of art, returning to a philosophical reflection about how such a problem affects the way in which individuals relate to the world.
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