A.I. as a medium: the production and consumption of documentaries programming against the background of media convergence

Abstract

In recent years, the documentary film industry has grown considerably, including the diversification of creative means, the enrichment of broadcasting platforms and the further improvement of the industrial chain. At the same time, with the continuous development of the global economy and culture, the influence of industrial civilization and technological freedom has penetrated into every aspect of social life. Nowadays, Web 3.0 is driving and enhancing the way viewers think, and the means of communication are changing. At the same time, while global trends are at a critical point in the evolution of the industrial economy to a digital and smart economy, new media echoing the times are emerging, among which artificial intelligence is gradually becoming a mainstream intermediary in communication as an extension of the human brain. From this perspective, this paper explores how artificial intelligence as an intermediary is changing the way information is presented, the way media content is produced, and the relationship between communicator and recipient, thereby affecting the development of documentary film.