Abstract
Using catastrophe theory, this article presents a generic model of competitive dynamics that allows for the integration of structural (industry inertia) and process (relative competitive force) components of competitive dynamics found in the marketplace. More specifically, this article presents a cusp catastrophe model to account for the variety of ways changes in competitive position can occur among competing businesses in an industry, and it builds on the growing body of catastrophe applications to organizational and managerial contexts.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
