Abstract

The Chinese film and television industry is witnessing the changing relationships of its governance between government and other stakeholders. Understanding the stakeholders and their interactions is critical to an improvement in the performance of collaborative governance regimes. This paper proposes an institutional framework which emphasizes the important role of industry associations as an aid to the government in terms of improving media governance performance. Based on the SFIC collaborative model, we develop a model for a better media governance in the Chinese film and television industry with a design of the five dimensions: starting conditions, catalytic leadership, system design, synergistic process and synergistic effect. By analyzing the governance patterns in the Chinese film and television industry, this paper provides valuable insights into the regulations on Chinese media industries.

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