Abstract
Abstract Recently, coupons are distributed in various ways such as paper, Internet, and mobile phone, with the development of the information and communications technology. Coupon users benefit from the use of these coupons. For example, they can get a discount for the product that they wanted to buy and can be offered additional services. However, paper and Internet coupons have a risk of loss since users have to cut them out and keep them separately. Mobile coupons also don’t provide users with user convenience, because coupon users first look for coupon data from their mobile phone and show it to the counterperson. To solve these problems, this study proposes a NFC-based mobile coupon system under which we can use coupon data only with mobile device access. Key Words : NFC, Mobile Coupon, Service model, Coupon management system, application *본 연구는 교육과학 기술부와 한국연구재단의 지역혁신인력양성사업으로 수행된 연구결과임*이 논문은 2012년도 정부(교육과학기술부)의 재원으로 한국연구재단의 기초연구사업 지원을 받아 수행된 것임 (2012R1A1B6002354) * 경남대학교 첨단공학과 융합IT전공
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