Abstract
Political communication in the digital age has brought new insights and challenges to American citizens across parties, genders, and ethnicity. The 2016 Presidential election has drawn global attention just as previous US presidential campaigns. Moreover, with two opposing and controversial candidates for the presidency, voters are divided across a wide range of issues. This chapter is interested in various minority women for Trump campaigns on social media sites, in the time frame when Trump's lewd comments about women were made headlines before the third Presidential Debate until Election Day. Selective and sampled posts from Facebook, Twitter, and Instagram are analyzed. How did minority women position themselves in Trump's campaign on social media discourse? How did minority women make decisions to support Trump's campaign? How did minority women relate to Trump's lewd comments about women? These research questions are answered to offer readers insights of minority women's political engagement.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
