Abstract
ABSTRACT This study investigated the role of conspiracy beliefs associated with political events in affecting tourists’ intention to visit an event-related destination. Based on a series of recent political events in Hong Kong, two surveys were conducted in 2020 and 2023. The results showed that conspiracy theories have a diminishing negative impact on tourists’ intention to visit over time, according to a comparison of findings based on longitudinal datasets. Political engagement partially mediated the relationship between conspiracy beliefs and a negative intention to visit. Younger or ethnic minority respondents were found to be more likely to hold conspiracy beliefs.
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