Abstract

High unemployment among university graduates in Malaysia is concerning. Factors contributing to the university ecosystem that support the creation of student and graduate entrepreneurs remain debatable. The OCDC Entrepreneurial Ecosystems framework is the reference for most universities, and evaluating the weaknesses and strengths in the ecosystem pillars at the university level allows for clarity on relevant variables. The main objective of this study is to reconsider the model in the context of Malaysian universities that will enhance student entrepreneurial growth to create jobs and generate income while lowering unemployment and improving GDP. The study will use a longitudinal qualitative multiple-case study approach through a focus group using semi-structured questions with three groups of participants. Samples will be selected using a purposeful random sampling technique. Two top management, three students involved in business while studying, and three entrepreneur alumni from UiTM, UPM, and USM will be interviewed since these universities were awarded the MOHE Entrepreneurial Awards. Data will be analyzed using thematic analysis via NVivo software. This study will contribute to implementing an entrepreneurial ecosystem model according to Malaysia's public university setting. Recommendations to the university and MOHE will be provided based on the findings to enhance students’ involvement in entrepreneurship while still at university. The government can improve on appropriate regulations in providing resources and budget based on this research findings so that the university can serve as an ‘incubator’ for driving university students to become job creators.

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