Abstract
This paper addresses gaps in the personality literature by focusing on both levels, the individual and the collective level of personality in motion. It proposed a conceptual model that sheds lights on personality change and its underlying psychological mechanisms which explain how individual personality changes to impact the configuration of collective personality. It identifies contextual factors that affect the process of change in personality at both levels. It presents some propositions for guiding future research activities. Finally, it discusses the limitations of the proposed conceptual model and brings some insights into practical applications and future research avenues.
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