Abstract

Outside of the technology world, there is a great deal of confusion surrounding artificial intelligence and its related concepts. The terminology can be confusing and often prevents the general public from engaging with the conversation about its impact and implications in a substantial way. This review will cover the uses of machine learning in the financial, health care, and advertising industries in order to shed light on its various applications in an accessible way. By synthesizing the literature associated with each sector's uses of machine learning, we will contribute to the conversation in a way that seeks to clarify an often mythologized subject in a way that can be understood by anyone who wishes to engage with the larger conversation about the role, scope, and ethics of machine learning in the future.

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