Abstract
The ongoing, global spread of a novel strain of H1N1 influenza, the collateral effects on health, international travel, trade, and agriculture, as well as the burdens of “social distancing” for epidemic control, illustrate that influenza affects not only individual and public health, but may also generate broad and disruptive societal and economic impacts.1 Given these impacts, surveillance to proactively drive timely public health action must be sensitive, specific, comprehensive, and epidemiologically informative to maximize the potential for prudent decision making.
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