Abstract

The companies increasingly need to adopt strategies that improve their decision-making, and Operational Research is one of them. Operational Research aims to represent, through mathematical models, real-life problems offering viable solutions and for this it has numerous techniques that provide organizations to achieve economies of significant scales. This article aims to present a practical application of one of these techniques, the linear programming, applied in the making of Christmas food parcel. The article aims to maximize the sales revenue of the food parcel by controlling the items that compose them and performing the possible resupplies if there were missing items in stock. This study is justified by the fact that companies working in this segment do not have an academic reference in this subject. From its construction, it was noticed that the model presented concrete results, its use and interpretation of easy understanding to the employee of the supply sector, and mainly by its daily monitoring and financial result.

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